Welcome to the Be Everywhere Sprint, the ultimate course for real estate agents look to learn and implement a digital marketing strategy.

In this sprint we're going to walk you through the foundational pieces required to begin scaling your online presence that will leave your clients and prospects saying "I see you everywhere!"

"Because its purpose is to create a customer, the business has two and only two functions: Marketing and Innovation. Marketing and Innovation produce results. All the rest are costs."
Peter F. Drucker

We're excited that you're here with us and investing in the success of your business. Watch the video above to get an overview of the sprint and what to expect.

We've created this sprint so that you don't have to spend time and money figuring out what to do next. We're going to short-cut your learning curve so that you don't get bogged down with all the technical aspects of digital marketing.

The be Everywhere Sprint has three main blocks

CRM Management: We know this isn't fun and sexy, however, without a organized CRM, you won't be able to get your marketing in front of your most valuable contacts - the people you already know and are in relationship with. We'll breakdown our end-to-end business management system so that you'll know exactly how to tag and maintain each and every contact in your CRM. Once organized, we'll show you how to import these contacts into Facebook so you can serve ads to them.
Tracking Pixels and Analytics: Tracking pixels are the core of all things digital marketing, without them, you're results will suffer. In this module, we'll show you how to locate, install, test, and use tracking pixels. Once you have these up and running, you'll be able to leverage social media like the big brands and professional marketers who charge thousands of dollars for their services.
Creating Audiences and Micro-Boosting: This is what this sprint is all about, creating audiences that you can put your marketing messages in front of. In this module, we tie everything together so that you can begin generating leads online. Once done, you'll have your Contact List and Saved & Custom Audiences at your fingertips for use with our micro-boosting strategy that leverages the activities you're already doing on social media.

The Success Path

We know that everyone has a different level of understanding when it comes to technology. So, we've tried to make this as easy as possible with screen recordings and screen captures.

But, the different experience levels bring us to what we call the Success Path. Which pretty much means everyone will be at a different stage in the journey and, since this is a community-focused membership, we ask that those further along on the path to help others out.

While it certainly isn't required, if you see someone struggling with something that you have mastered, we invite you to jump in and help them out. Together, we can grow and build a community of agents all killing it in their businesses.

However, know that if you're running into issues or getting stuck, you can always pop over to the private Facebook group and post your questions there. We monitor that page closely and will jump in and help you so that you can keep moving through the sprint. We are here for you.

So, let's roll up our sleeves and dive in, we're excited to get started with you today!

Your founders,

Tim & Alex

Module 2 Intro